Susan Schein Automotive in Pelham (just outside of Birmingham, Alabama) is a rarity amongst independent pre-owned car dealerships. As a former new car dealership, it’s quite a bit bigger than your average buy here, pay here operation. It’s also quite a bit nicer too. You can tell the moment you walk on the lot that this operation is a cut above its competition.
Unlike most other used car dealers, Susan Schein boasts a full service and parts department. As a NAPA service center they have parts and expertise to work on all makes and models. This allows them to fully inspect and service all of the cars they sell, both before and after the sale. So unlike other pre-owned dealers, they have a vested interest in keeping you happy. They want you to continue to service the car you purchased from them, with them.
For this reason I was quite excited to be able to create a Google 360º tour for them. As an independent and family owned local operation they need all the help they can get in marketing. They don’t have the full resources of a large international corporation sending them business. They must earn all that they accomplish. This is one of the things I love about the Google Maps Business View program. It does so much to level the playing field for the small, independent, and local business.
I’m proud to show off the conventional commercial still photography and 360º virtual tour I created of the dealership. Check them out below and go here to learn more about the dealership!
